Author: Swiggy

Swiggy launched in 2014, pioneering logistics-first food delivery in India. In 2020, it launched Instamart, effectively creating the quick commerce category. The company went public in November 2024, raising ₹11,327 Cr. Bolt (launched Oct 2024 formally, piloted earlier) represents Swiggy's third major pivot: treating "speed" as a feature distinct from "selection." Unlike Zomato’s failed "Instant" experiment—which relied on centrally managed hot stations and limited menus—Bolt aggregates existing restaurants within a 2km radius that can prepare items in <5 minutes. This asset-light approach allowed rapid scaling without the capex burden that killed previous instant food iterations.